Discovery Call
Book a 30-minute video call for us to learn more about each other and see if we're a good fit to work together
Growth Strategy Workshop
1/2 Day 'QuickStart Marketing Roadmap' workshop to develop an actionable growth plan for your business
Growth Accelerator
90-day program to establish a strategic marketing roadmap, install marketing systems and equip your business and team for growth
What you'll come away with...
Clarity and Momentum
You’ll be crystal clear on what to prioritise to grow your business. This will free you to move forward with confidence instead of uncertainty or overwhelm
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Defined Ideal Customer Avatars
You will have defined and documented exactly who your ideal client is for each of your core offers and what drives them
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Strategic Marketing Roadmap
For each avatar, you will have mapped out how you take them from unaware to customer to brand advocate, and identified your biggest opportunities and obstacles to growth
Scorecard and Measures for Growth
You’ll have a simple but powerful scorecard of the key measures that will impact growth (no vanity metrics here!)
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Marketing System Foundation
You will have installed a system for managing incoming leads, tracking your marketing results, and managing your marketing assets and tactics
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The Power of Knowledge
You and your team will be equipped with the skills, knowledge and proven frameworks you need to consistently grow your business
Your options after the 90-Day program...
1
Do It Yourself
Take what you’ve learned in our time together and work with your team on managing and refining your marketing strategy, messaging and tactical marketing actions
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2
Find a ‘full-stack’ Marketing Agency
Take your new marketing assets and growth plan to an agency that does ‘all the things’ (tactics) and have them do your marketing for you, with you in the management hot seat
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3
Hire Bizmarketer as your ‘Fractional CMO’
Continue working together to refine the marketing strategy, system and messaging and have us project manage your selected marketing resources and suppliers
Why work with Bizmarketer?
Experience: Bizmarketer has been serving small businesses since 2010. Owner Kristen has almost 25 years marketing experience.
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Expertise: Masters qualified in Marketing + certified in the 8 core disciplines of digital marketing.
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Proven Frameworks: Digital Marketer Certified Partner - Licensed and trained in Digital Marketer’s methodologies and tools for growth, which have been tried and tested with thousands of small businesses worldwide.
Who is it for?
Your business has runs on the board
You’re not brand new in the business − you have a service your customers need / want, and have made sales
Willing and able to invest to grow
You understand that marketing is an investment in your business growth and your revenues allow for that investment ($500K - $5M revenues)
You Sell Services
Your business primarily sells services, not physical products
Who is it NOT for?
No time for strategy
You want to dive straight into implementing marketing tactics and don’t see the point in starting with your strategy
You’re flying solo
You don’t have any employees / contractors / VAs to support you in your business – you’re doing everything yourself
E-Commerce or Retail
Your business primarily sells physical products, either online or via retail locations
You need an experienced senior marketer
BUT your hiring budget doesn’t allow for the $20,000+ per month that costs
Your team is spread too thin
You and your team are too stretched for time to be able to participate in strategy sessions or follow through on action plans
